|
What
is Link Popularity?
Link Popularity is defined as the number of
quality, relevant websites that link to your website creating an
increased value in the eyes of the search engines and directories.
The major search engines and directories consider your website's
link popularity as one of the most important factors when
determining ranking positions. The theory is that the search engine
spiders and robots consider your site valuable and worthy when other
related websites host a link pointing to your website.
Once it has been determined that your site has
other website's hosting your link, the spiders and robots deem it
"popular" and give a boost to your ranking positions for
relevant keywords that prospects use to find your website. The staff
at Virtual Contractors puts a lot of time and diligence into
creating link directories and filling them with high-quality links
partners to increase the page rank of your website, its ranking
positions and direct traffic. Our staff contacts website webmasters
and owners to solidify value link partners.
Why Do I
Need Links To My Website?
Link popularity provides several advantages to your
website:
1. Increases in Page Rank
2. Increases in Direct Traffic
3. Increases in Ranking Positions
The Virtual Contractors delivers high-quality,
high-Page Rank inbound links to your website professionally and
efficiently. We research your industry and website's competitors
filling the ranking positions that you wish to achieve. We do this
to determine what link partners are assisting your competitors in
helping them achieve the ranking positions that you desire. We then
contact those prospective link partners to offer an exchange.
Inbound links are the only links that add value
to your website. You may have heard of the terms, "inbound
links," "outbound links" and "reciprocal
links." Which one's are important to me? Inbound links are what
your website needs. You can acquire inbound links a number of ways.
First, you can pay a premium buy purchasing inbound links for $50 -
$4,000 per month. This method can be very expensive and has been
linked to problems when link building companies choose to use link
farms in order to drive revenue.
Outbound links are tricky. If your outbound link
is reciprocated by a link partner with a link exchange, your website
will be rewarded with increased ranking positions, Page Rank and
direct traffic. If your outbound link isn't reciprocated, it will
actually have the reverse effect and pull away from your website's
page rank and ranking positions. If you host prospective link
partners on "resources page" or "link directory"
page, and wait for prospective partners to reciprocate the link
exchange, you shouldn't leave the prospective partner's link hosted
for more than a week at the most so that your important ranking
positions don't decrease.
How Do I Increase
My Websites Link Popularity?
You call the staff at Virtual Contractors to have us
do it for you.
Building link popularity is the most tedious and
time consuming part of your search engine optimization campaign.
Building link popularity takes discipline, patience, experience and
knowledge to do it correctly. If the link popularity building
process is done incorrectly as to offend the search engines and
directories, there can be severe punishment like being banned from
the search engines and directories including a total drop in your
ranking positions and Page Rank. If you or your search engine
optimization company use Link Farms or any other underhanded means
of acquiring links, there can be serious consequences. Avoiding
severe penalties for building links incorrectly, there are other
important factors that you must do successfully to build your
website's link popularity correctly like using the correct anchor
text and a good description when exchanging links.
What's The Bottom
Line?
Building Link Popularity is as important to a
successful search engine optimization campaign as any other factor.
In the rare instance that a website is already optimized correctly
with the major search engines and directories and doesn't have a
link popularity program in place, we can deliver link popularity as
a separate service. Links are usually sold in groups of 25. We
evaluate your competition to not only determine how many links the
engines and directories recognize but also determine exactly who is
linking to them and go after them as well. The process is important,
tedious and time consuming, with severe consequences if you
intentionally or inadvertently make a mistake. Virtual Contractors
pride ourselves at starting and building Link Popularity for our
clients.
|
